A brief story to round out the year and launch us into the next. [ Read More ]
Category: Business
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The Future of Data in Advertising
What we need are tools that simplify the creative and content-oriented process to advertising. Good news, friends, we’ve got them. This month, Shutterstock’s director of innovation solutions, Stefan Britton, was invited to speak as part of ANA’s Thought Leader Series. Below are edited excerpts from his webinar, in which he discussed the future of data… Continue reading The Future of Data in Advertising
The Most Clickable Super Bowl Foods to Feature in Ads, According to AI
Creating a hit Super Bowl commercial is a sport unto itself—and data is here to help you win the big game. A time slot during Super Bowl Sunday is the gold standard for advertisers. These ultra-expensive, high-profile TV ads always give the audience of approximately 100 million people something to laugh at, gripe over, or… Continue reading The Most Clickable Super Bowl Foods to Feature in Ads, According to AI
Adobe Announces Free Creative Cloud Express
Good news for aspiring photographers and those looking to edit photos and video and create content for the web, print, etc. Adobe has a new offering called Creative Cloud Express. And best of all, it’s totally free. [ Read More ]
How to Begin Making Money With Your Photography
It takes a lot of hard work to become proficient enough with a camera, lighting, and post-processing that you can consistently produce compelling, high-quality images, but translating that to a thriving business is another skill entirely. If you are ready to start bringing in money for your photography skills but are unsure where to start,… Continue reading How to Begin Making Money With Your Photography
Is Amateur and Professional Photography Possible on a Low Budget?
Like any specialist occupation, photography is an expensive one. There are big savings that can make it affordable for the professional, some of which can help the amateur too. [ Read More ]
You Are Dealing With Cheap Photographers Incorrectly
Price-cutting and cheap photographers tend to really get under the skin of many of us, but I am pretty sure that you have been approaching it all wrong. Hopefully, this helps. [ Read More ]
How We Show It: Cybersecurity
The “hacker in a dark room” imagery that typically represents the cybersecurity industry doesn’t cut it. Here’s how we can do better. Hollywood usually depicts the world of cybersecurity and its corresponding threats as unsettling, apocalyptic, and gendered. Think: a man in a hoodie, in a basement, working on green lines of code. Similar imagery… Continue reading How We Show It: Cybersecurity
6 Things Photographers Learning to Shoot Video Need to Know
In today’s market, more and more photography clients are asking for video. Do you have what it takes to shoot quality photo and video work? There is more to it than flipping over to video mode on your camera. [ Read More ]
When Should You Hire a Retoucher for Your Photography?
Not everyone needs to hire a retoucher, right? Well, that may be true, but I’d like to make the case that most people probably do need one. Let’s dive into the complex world of post-production, understand the art of it, and the time it takes to do well. Full disclosure: I always work with a… Continue reading When Should You Hire a Retoucher for Your Photography?