The 2022 500px Global Photography Awards was created for the photography community to provide them a chance to showcase their skill and be rewarded for it. The second edition of the competition consisted of six categories: Technical, Storytelling, Commercial Content, Documentary, Fine Art, and Landscape. Today on the blog, we’re talking with the winner of… Continue reading Meet the 500px Global Photography Awards Landscape Category Winner
Category: licensing
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10 tips for optimizing your keywords and metadata for Licensing
As a commercial photographer, it’s essential to understand the impact keywording and metadata have when Licensing your photos. The right keywords and metadata enable potential buyers to find your images quickly and effectively, which can lead to more sales. Here are the 500px Content team’s 10 tips for optimizing your keywords and metadata for Licensing.… Continue reading 10 tips for optimizing your keywords and metadata for Licensing
The 500px guide to capturing celebrations and milestone for content that sells!
Every year brands and marketers build celebrations of all kinds into their content calendars. For many companies, celebrations and cultural recognitions are a perfect platform for product launches and seasonal collections. In the west, the winter holidays remain heavily commercialized, with projections for retail shopping to reach, on average, $1,455 US per consumer during the… Continue reading The 500px guide to capturing celebrations and milestone for content that sells!
Capturing authenticity and culture with Licensing Contributor Ashvini Sihra
At 500px amazing photography is at our core, but these photos would not be possible without the talented people behind the lens. The 500px Spotlight series highlights the global and diverse photographers that are part of the 500px Community. This week we are excited to introduce you to Licensing Contributor Ashvini Sihra. Ashvini Sihra is… Continue reading Capturing authenticity and culture with Licensing Contributor Ashvini Sihra
Make more sales from your Licensing portfolio with immersive content!
Within advertising, there is a lot of thought and psychology behind which images work best at connecting with an audience and how these images are presented. Brands are always looking for ways to ensure that viewers not only remember their advertisements, but also feel a resonance or connection with the imagery. In 2018 Right Left… Continue reading Make more sales from your Licensing portfolio with immersive content!
Prepare authentic photos of LOVE for Valentine’s Day 2023
Ever since Hallmark coined the term “The Valentine’s Store” in a now-famous 1985 commercial, brands have connected with their customers in creative ways in the leadup to February 14th. According to estimates gathered over the years, 58 million pounds of chocolate are sold during Valentine’s week, sparkling wine sales spike, and 250 million roses are… Continue reading Prepare authentic photos of LOVE for Valentine’s Day 2023
7 ways to make the most of your location and create content that sells
According to a new trend report by Expedia, Hotels.com, and Vrbo, 2023 will be a year of exploration, with travelers interested in bustling city culture, rustic outdoorsy lodges, and unconventional “hidden gem” destinations. For commercial photographers, who not only stay up-to-date on trends but also help set them, the new year poses an opportunity to… Continue reading 7 ways to make the most of your location and create content that sells
Five Licensing trends you need to know for 2023
In the wake of the pandemic, how we interact with brands has fundamentally changed. Consider this finding from the IBM Institute for Business Value: in the past, consumers put a premium on cost, value, and convenience. But today, more people are now choosing brands based on how well those companies align with their values. In… Continue reading Five Licensing trends you need to know for 2023
Think like an image buyer and sell your content!
The world of commercial photography evolves at lightning speed, but you can anticipate the trends if you tap into what buyers want in real-time. Over on Getty Images, for instance, the start of this year saw a rise in searches for “family vacation” and “family reunion,” indicating increased demand for photos of people spending time… Continue reading Think like an image buyer and sell your content!
Shining light on disabilities in your commercial shoots
More than one in four (26%) adults in the United States have some type of disability. That’s an estimated 61 million people. But research from Nielsen, released in 2021, reveals that only 1% of primetime ads include representations of disability-related visuals, themes, or topics. What’s more, just 3% of advertising spend in primetime went to… Continue reading Shining light on disabilities in your commercial shoots